On March 21, 2026, at the headquarters of Novita Ceramic Production & Trading JSC in Ham Kiem 1 Industrial Park (Lam Dong Province), NOVITA was honored to welcome a delegation of experts and students from the FSB Institute of Management and Technology for a visit and working session.
More than just a factory tour, this practical dialogue placed NOVITA’s operational assumptions and development orientations under multi-dimensional critical perspectives. Unlike the trend of chasing market expansion while neglecting internal capabilities, NOVITA’s proactive acceptance of objective evaluation from professionals is a clear testament to the bravery of an enterprise steadfast on the path of methodical, transparent, and sustainable development.

Accordingly, the expert delegation participating in the program included Dr. Ha Tuan Anh and the students of the Master of Business Administration (MBA) Program at FSB Institute of Management and Technology – gathering a team of senior managers and personnel from various fields. This diversity of executive experience brought multi-dimensional, practical, and highly sharp critical perspectives to NOVITA: not only examining the enterprise through a theoretical lens but also evaluating it comprehensively based on operational realities and the strict requirements of a modern competitive environment.

Representing the Board of Management, Ms. Nguyen Thi Hoang Quyen – Deputy CEO of Novita Ceramic Production & Trading JSC, welcomed the delegation
Representing the Board of Management, Ms. Nguyen Thi Hoang Quyen – Deputy CEO of the company – emphasized: “NOVITA does not seek mere recognition, but considers objective criticism as the foundation to perfect our system and enhance our long-term competitive capacity.”

Through the practical tour and interviews, the FSB expert delegation highly appreciated NOVITA’s solid internal foundation and bravery, demonstrated by pioneering the operation of 7 modern production lines.

Especially the double-deck kiln technology and the Italian effect printing system. These elements contribute to enhancing product quality, optimizing efficiency, and gradually shaping a technology-based competitive advantage.

Concluding the visit and working session, the comprehensive evaluations from the FSB expert delegation are not only a recognition but also a valuable source of practical material for NOVITA to continue refining its apparatus and standardizing operations. Beyond superficial values, proactively turning this dialogue into an opportunity for strategic review shows the bravery of an enterprise that constantly reflects on itself for continuous upgrades.

Representatives of the SEM36HCM class – FSB presented commemorative gifts to NOVITA’s Board of Management, concluding the practical working trip with strong impressions of the factory’s stature
This event once again affirms NOVITA’s strong commitment to building a high-end decorative tile brand of global stature, true to its steadfast philosophy: “Preserve to grow. Create to go beyond.”
NOVITA – VIETNAMESE ASPIRATION IN EVERY TILE
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